Packaging Blog

SUSTAINABLE PLASTIC PACKAGING: STEPPING IT UP A NOTCH

​Ernie Ball, The world’s leading manufacturer of guitar strings and accessories, has been the brand behind the rockstars for decades. Their high-quality products have been used to create the unique sound of world-class guitarists like Paul McCartney, Keith Richards, Jimmy Page, Eric Clapton, Slash, and Buddy Guy. By using the latest technologies and the finest materials, [...]

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CUSTOM SHIPPER BOXES: IT’S TIME TO GET CREATIVE

It’s no secret that our world revolves in and around the internet. Over the growth of technology, we are seeing more and more companies completely running business online. By doing this, customers have access to shop for anything they could ever possibly need. This has cut out the physical, face-to-face connection with customers. So how can a company stand out and truly en [...]

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Jaybird | Custom VIP Box | Packaging Case Study

Jaybird pioneered the Bluetooth wireless sports earbud and remains a leader in the space. They approached Process with the need to create custom VIP box packaging experience that would create an impact when delivering their newest line of earbuds to key influencers, ambassadors, and executives. We created a VIP unboxing experience by first starting with a matte black turned [...]

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Goal Zero | Retail Packaging Design | Packaging Manufacturing

Goal Zero Packaging | Case Study Goal Zero is the industry leader in the emerging portable solar power market. As an exploding start up, Goal Zero needed finished, retail-ready packaging that was up to par with their cutting edge products. They came to Process for support in design collaboration, feasibility of design, testing, and providing full packaging manufacturing. &n [...]

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How to Increase Perceived Value with Custom Packaging

Sometimes product is not enough. For Salt of the Earth, the problem was that their high end lotions and mineral scrubs didn't have an on-shelf appeal that matched the quality of their products. In a crowded and competitive category like this one they needed an edge to make them the clear choice to customers at retail. The solution is what we call, fruit in a basket. Wh [...]

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